Tony and Inii King are the driving force behind King & Partner’s strategic and creative partnerships, crafting many of the world’s most celebrated brands, projects, and campaigns. The roster includes Auberge Resorts Collection, Skims, The Boca Raton, JP Morgan, Chase, Blue Bottle Coffee and many many more. As partners, they have decades of collective expertise in strategic branding and creativity, from transforming legacy brands to shaping new ones, helping ideas come to life from concept to completion. The Kings have brought unique global and cultural perspectives to the U.S. market, Asia, and Europe. Tony is originally from Dorset and London, where he started his career, while Inii was raised in Seoul before they joined forces in New York. Together, Tony and Inii King create powerful identities and growth for brands and groups worldwide.
Erika is COO for King & Partners, overseeing agency operations and all accounts. She excels in managing large-scale projects with multiple, complex delivery pipelines, and her previous experience working brand-side ensures she understands client needs. Before joining King & Partners, Erika worked in London where she oversaw the content creation and subsequent delivery of campaigns for luxury Fashion & Beauty clients including Gucci, Coty and Zara. Erika is PMP certified, holds a B.A. in Anthropology from McGill University, a Project Management Certificate from Cornell and speaks French fluently.
Rob has been guiding brands through conception, launch, and growth for over 10 years. Starting in entertainment at CAA, Rob worked with celebrity and talent brands to create and expand their brands across CPG, lifestyle, beauty, entertainment, sports, tech and more. Rob helps K&P clients and brands realize their goals and drive growth with a keen understanding on how to turn complex challenges into clear scopes of work.
Joe Granato is a creative director with a career focused on branding in New York City. From globally recognized brands, to launching new brands to market, he works closely with clients and colleagues to uncover ownable stories, craft unique identities, and build thoughtful design systems positioned for success. Joe has led teams at both branding and advertising agencies, and was a Senior Lecturer at The University of the Arts.
In 2013, he was the recipient of the Armin Hofmann Award for Excellence in Graphic Design. He holds a BFA with honors in graphic design, with a minor in creative writing.
Minh Anh Vo Schuft is a creative director with a background in branding and typography.
She has worked both at agencies and in-house in New York City and has led projects at King & Partners in luxury hospitality, real estate and fashion, including Auberge Resorts Collection, Nemacolin, Aurora Anguilla, Skims, and JP Morgan Chase.
Her expertise is crafting thoughtful brands that come to life through meaningful physical activations with a focus on elevated print materials, packaging as well as signage systems. Minh Anh is originally from France and based in our Paris office. She studied Visual Communication in Paris at l’École Duperré and Typography in Brussels at La Cambre.
Ruth is a creative director specializing in luxury and hospitality brand building. She has worked both at agencies and in-house, in London and New York, and has a broad expertise and skillset that has enabled her to craft globally-recognized brands and products. Previously, Ruth has held roles as Global Design Director at Soho House, leading the creative department as the company expanded its global offering; Creative Director at Eleven Madison Park and Eleven Madison Home; Creative Director at Life House Hotels. She has launched multiple hospitality projects including The Ned, Wildflower Farms, Soho Farmhouse, Dumbo House, and Soho Warehouse; and designed stage suits for Mick Jagger and tailored cycling clothing with Rapha.
Originally hailing from the UK, Ruth is now based in NYC.
Justin excels at guiding and leading cross-functional teams in a dynamic environment. Justin has worked with us since 2011 and has launched the eCommerce sites and digital flagships of many prestige brands. Justin works with clients to identify needs and architect technical solutions that will be delivered on-time and within budget, while enforcing the highest possible coding standards.
And importantly, a team of talented and experienced individuals that constantly question how we can do things differently, how we can do things better.